Masi Italian White
Veneto white from the house that made appassimento famous.
The story behind Masi
Masi comes from the Veneto, the Valpolicella hills outside Verona, and the Boscaini family has farmed there since the 18th century. The house built its reputation on appassimento, drying grapes to concentrate them before fermentation, the method behind Campofiorin and Amarone. That same instinct for richness shows up in the whites.
Masianco is the one to know here: Pinot Grigio blended with Verduzzo, a local grape given a touch of the drying treatment. The result is fuller than most Pinot Grigio you will pour, with stone fruit and a soft, rounded finish. We have carried Masi for years because it overdelivers at its price.
Explore the Masi range
Three Masi bottlings we keep on the Italian shelf, one white and two reds from the same Valpolicella house.
| Expression | Type | Proof / ABV | Tasting notes |
|---|---|---|---|
| Masianco | White, Pinot Grigio and Verduzzo | About 12.5 to 13% ABV | Stone fruit, soft texture, fuller than most Pinot Grigio |
| Campofiorin | Red, appassimento blend | About 13 to 13.5% ABV | Corvina, Rondinella, Molinara; cherry, spice, firm body |
| Amarone | Red, Amarone della Valpolicella | About 15 to 16% ABV | Dried dark fruit, cocoa, tannin; the house flagship |
| Masianco | White, Veneto blend | About 12.5 to 13% ABV | Chilled aperitif pour, seafood, light pasta |
| Campofiorin | Red, double fermentation | About 13 to 13.5% ABV | Roast meats, aged cheese, tomato sauces |
| Amarone | Red, appassimento | About 15 to 16% ABV | Braised beef, hard cheese, slow evenings |
Which Masi is right for you?
Masi pricing here starts at $13.99 for the Masianco 750mL, the white to reach for first. Campofiorin runs $16.99, and the Amarone sits at $39.99, which is fair money for a Valpolicella Amarone from a house this established. Call ahead on stock, since these move. Buy Masi online for pickup, or take local delivery across Nassau and Suffolk.
Wants a Pinot Grigio with more body than the usual, at $13.99.
Needs a $16.99 red sturdy enough for roast and tomato sauce.
Wants a $39.99 Amarone to pour slowly after dinner.