The story behind Love
Love is a California wine label built on Moscato, the grape that made sweet, low alcohol white wine a household pour across the United States. Moscato makes the style easy to spot: floral on the nose, peach and orange blossom on the palate, gentle bubbles, modest alcohol, and a soft landing rather than a dry finish. Love bottles that profile in the straightforward California way, and the label keeps the price where a weeknight bottle belongs.
We have poured Moscato for Long Island customers for three decades, and the questions never change. Serve it cold. Drink it young. Do not cellar it and hope for improvement. Love Moscato is a sweet white for brunch, spicy takeout, and a backyard afternoon, and the Love Merlot alongside it covers the red drinkers at the same table. That is the whole pitch, and it holds up.
Explore the Love range
Three Love bottles, one price point: a sweet Moscato, a soft Merlot, and a crisp Sauvignon Blanc. The red is on the shelf now.
| Expression | Type | Proof / ABV | Tasting notes |
|---|---|---|---|
| Love Moscato 750mL | Sweet white, Moscato | 750mL | Floral, peach, gentle fizz, low alcohol, serve well chilled |
| Love Merlot 750mL | Red, Merlot | 750mL | Plum and soft tannin, easy drinking, no oak heaviness |
| Love Sauvignon Blanc 750mL | Dry white, Sauvignon Blanc | 750mL | Citrus and green herb, crisp finish, serve cold |
Which Love is right for you?
Every Love bottle we stock is $9.99, which is the point of the label. Love Moscato at $9.99 buys you a sweet, lightly sparkling white that works with brunch, Thai food, and a warm afternoon on the patio. Love Merlot at $9.99 is the red for people who do not want to think hard about dinner. Love Sauvignon Blanc at $9.99 covers the dry white crowd. Same price, three directions, no upsell.
Sweet, lightly fizzy, low alcohol, so a second glass is still a good idea.
Soft plum fruit and gentle tannin at $9.99, no decanter required.
Crisp citrus and herb notes for anyone who finds Moscato too sweet.
Love cocktails and pairings
Moscato wants cold, sweet, and spicy on the other side of the glass. Keep the bottle in ice.