House Jam Rose
Italian pink fizz from Emilia-Romagna, poured cold over ice.
The story behind House Jam
House Jam Rose comes out of Emilia-Romagna, the northern Italian region that gave us Lambrusco and a long comfort with lightly sparkling, faintly sweet red and pink wine. The producer, Casabella and House of Wine, keeps the method simple: brief skin contact or soft direct pressing for the pink hue, then bottling young. No oak, no extended aging, nothing to mute the primary fruit.
The blend leans on regional grapes, Malvasia, Muscat, Lambrusco or Cabernet Sauvignon depending on the lot, and the wine is finished with noticeable residual sugar and a soft sparkle. Alcohol runs roughly 7 to 11.5 percent by bottling. It is not trying to be Provence. It is trying to be cold, easy and a little sweet, and it succeeds.
Explore the House Jam range
House Jam keeps a short lineup. The pink is the flagship here, sold in a full bottle and a four pack of small cans, both in stock.
| Expression | Type | Proof / ABV | Tasting notes |
|---|---|---|---|
| House Jam Cool Pink 750mL | Rose, lightly sparkling | Roughly 7 to 11.5% ABV | Sweet, soft fizz, fresh red fruit, serve over ice |
| House Jam Cool Pink 4pk 250mL | Rose, cans | Roughly 7 to 11.5% ABV | Same pink, single serve, cooler and beach ready |
| House Jam Lambrusco 750mL | Sparkling red | Low alcohol, batch varies | Dark berry, sweet sparkle, chilled with charcuterie |
| House Jam Chillin White 750mL | White, sweet | Low alcohol, batch varies | Orchard fruit, off dry, over ice |
| House Jam Sweet Smooth Red Wine 750mL | Red, sweet | Low alcohol, batch varies | Jammy, soft tannin, no oak |
| House Jam Smooth Red 4pk 750mL | Red, sweet, multipack | Low alcohol, batch varies | Four bottles of the smooth red, party format |
Which House Jam is right for you?
Pricing is the point with House Jam. The Cool Pink 750mL is $9.99, and the four pack of 250mL cans is $10.99, so a can costs about what a coffee does. The Smooth Red four pack of 750mL bottles runs $10.99, and the Lambrusco sits at $8.00 when we have it. Chillin White and the Sweet Smooth Red 750mL are $7.99 each and currently out of stock, so ask us and we will tell you when they land. You can buy House Jam online for pickup or local delivery, and the cans travel well.
Twelve cans, an ice bucket, no glassware debate, nobody needs a corkscrew.
Wants residual sugar and fizz, not a bone dry pink, and $9.99 is an easy yes.
Dark fruit and sparkle hold up against orange, lime and sliced peaches.






